You are currently browsing the archives for the Dating Advice category.

Sign up for LSI


Archive for the ‘Dating Advice’ Category

The first time I saw Jeremy Soul was the first day of Project Rockstar 2008…long before I was a Love Systems Instructor. I remember the first thing I thought was “Is this someone’s random roomate that just walked into our meeting or something cause there is no way this guy can pick up chics?” Then Mr. M said “Let me introduce you to Soul” …and I did a double take. I hope he doesn’t mind me saying, but at the time I almost literally couldn’t believe that this was the guy I had heard about from so many people. I thought he was way too ugly to get even one girl, let alone practically anyone he wants. Well, I still had a lot to learn back then…

Daytime Dating Coach Jeremy Soul

Since then we’ve had some crazy fun adventures together, taught workshops all over the world and I consider him one of my best friends to boot. Jeremy is the living embodiment of the Love System’s ethos that anyone, regardless of race, background, looks etc., can have boundless success in life, given they are willing to put in the time and effort. Jeremy Soul has put in that time and effort, and then some. I’ve seen him at moments of peak experience, stopping groups of models on the street and charming them in minutes…just as we’ve been there for each other when things aren’t so hot.

Jesse Starlight and Jeremy Soul

He is one of the most inspiring and level-headed people I know, and is a master teacher in every sense of the word. Jeremy has this way of meeting people wherever they are at in life and working with them, alongside them, to improve their love lives, concepts of relationship and overall sense of well-being. And while it is a great gift to be able to teach others, his skills are born from endless trial and error to the point where he can confidently and cooly walk up to a girl like this and have a date set within 15 minutes.

Jeremy Soul in Oslo

I’m proud to count him as one of my best mates. And have no reservations giving his upcoming book Daytime Dating – Never Sleep Alone a resounding endorsement. Two thumbs up. He’s been working on this book for the better part of two years, and from what I’ve seen it is the hands-down, definitive guide to meeting and attracting quality women in the daytime anywhere.

Check out the sample chapters and keep an eye out for the release date. I literally can’t wait to read the whole thing

Daytime Dating – Never Sleep Alone by Jeremy Soul

Jesse Starlight

Stay Out of the Let’s Just Be Friends Zone – In Asia and Beyond

July 10, 2010 @ 5:06 am
posted by Starlight

Stay Out of the Let’s Just Be Friends Zone – In Asia and Beyond

* * * * *

Over the last couple weeks Savoy and I have been communicating back and forth with some members of the Love System’s community in Asia. I’m excited to discover that there are a number of people in China (both expats and locals alike) that are taking this part of their lives seriously.

Some people have a very mistaken belief about Love Systems and seduction. They think that Love Systems is “American” and so would be different in another culture.

Of course that’s not really right. Most Love Systems instructors are not Americans. Most Love Systems instructors live outside the United States. Some of the most senior Love Systems instructors are ethnically Korean, Chinese, Sri Lankan., etc.

The reason I’m so passionate about Love Systems is that everything we teach is rooted in observing real interactions with real people, trying out ideas and keeping what actually works. It’s kind of like applying the scientific method to dating and relationships….kind of

Anyhow here are some emails that Savoy and I exchanged with a Shanghai-based member of the community, hope they help:


From: [Redacted]

Date: Sun, 02 Jul 2010 10:29:08 -0700

To: Savoy

Subject: Dating in China


I am taking this part of my life seriously. I purchased the Routines Manual 1 and 2, Phone Game and the Magic Bullets Handbook from you. It is the one part of my life I want to improve on. I do have a question. I notice that I mostly end up as “lets just be friends” and I am starting to realize that means I am not making a physical move earlier. I wish I could fix my inner game because this happens quite often. Any advice or tips?

I do have a question. Does Love Systems material work across different cultures. I live in Shanghai and there are heaps of attractive women but I think due to the language they may not understand push/pull, cocky/funny, etc. What is your take on that?

Finally, do you have any Love Systems instructors in China? I may be interested in a one on one worksheet or to take a boot camp. I want this part of my life figured out and I appreciate the weekly newsletter.




From: Savoy

Date: Sun, 03 Jul 2010 07:49:28 -0700

To: [Redacted]

Cc: Starlight

Subject: Re: Dating in China

Hi [Redacted],

It’s a pleasure to meet you. I’ve been hearing a lot about Shanghai since Starlight got there. Have you read his blog by any chance?

Avoiding let’s just be friends is often, indeed, a matter of making the overall frame of the conversation more flirtatious, sexualizing the conversation as appropriate, and touching. At some point you need to make a statement of interest in her. Two common times to do this are 1/ with your opener, if you are being direct, or 2/ during qualification. I lot of people skip qualification and it’s a bad idea. One of the big benefits of it is you can then say to a girl, without creeping her out, “wow, I really like X and Y about you. It makes me think we could have a lot in common,” or something like that. It makes the overall context (romantic/sexual) less ambiguous. Let me know if you see what I’m getting at here – if not, I can explain in more detail with more examples.

Love Systems definitely works around the world; the experience of our trainers worldwide had fed into everything we do. About 1/3 of LS instructors don’t have English as their first language. Starlight’s blog (above) has some good material on this. There was also a study done in Hong Kong on whether Love Systems works as well there as in the rest of the world. Here’s the link. Now that’s not to say that cultural and linguistic differences are irrelevant. Of course they are relevant – some phrases, jokes, conversation patterns need to be adjusted for another language, some things may be more or less appropriate, but in general, the bottom line is the same. Do NOT listen to girls who want more spoiling or guys who are making excuses for themselves who tell you that Shanghai or Chinese girls are different for some reason and so you can’t have the same expectations. I started learning Love Systems in the Persian Gulf. My first lay using stuff that eventually became Magic Bullets was with a local girl who normally wore the chador. If it can work there, it can work in Shanghai.



From: Starlight

Date: Sun, 03 Jul 2010 07:49:28 -0700

To: [Redacted]

Cc: Savoy

Subject: Re: Re: Dating in China

Hey [Redacted],

How’s it going? Savoy let me know that you were in China and forwarded me some questions you had as well as some sticking points you were running into. I’ve been in and out of China consistently for the last 2 years, and now live in Beijing. Perhaps I can help.

Let’s Just Be Friends: The best way to stay out of the “friend zone” is to state your interest early and often. Personally, in almost all cases, I’ll approach a girl and say something along the lines of “Listen, I know this is really forward, but I noticed you from across the room with my friends and I’d really regret if I didn’t come over here and say you look absolutely gorgeous tonight” – You can substitute gorgeous with something more specific if you like, “you have a really unique sense of style, I had to say you look very well put together and fashionable” – or any other variation.

Now, this is the first thing I say. And if it hits, it amps up the attraction straight away. So I usually diffuse it with something a little less intense, like “What’s the occasion tonight?” or “What are you guys up to?” – something that wouldn’t be too useful if it was the first words out of my mouth. From there, you Transition into some Attraction material. If you’re stuck on this one, a go-to line I’ll use is:

“Well I have some friends visiting this week. We don’t get to see each other that often, but we’ve always made it a point to get together a couple times a year…and this time we’re all in Shanghai, so I’m in charge of showing them a good time! Are you from here?”

Then you can get her to suggest an activity that is not to be missed. If it sucks or is typical, you can tease her about it. If it’s awesome then reward her with a high-five or a hug.

Logistical Progression: Then continue on talking, and remember to keep changing locations within the venue as your conversation continues. I can’t overstate this enough. Keep changing locations every 5-25 minutes. It may seem like a small thing, but try it.

Our brain stores memories as individual images…more like a snapshot, than a movie. So if you meet a girl at the bar and have a great conversation for 20 minutes, exchange numbers and part ways, she only has one memory of you “the guy she met at the bar.” On the other hand, if you meet at the bar, talk for 5 minutes, introduce her to your friends and chat for 10 minutes, then go outside and get some fresh air and talk for another 5 minutes, the difference in her recollection is remarkable. With these three logistical moves (inside the same venue) she will have a much richer memory of you, and that builds comfort which could be the difference between her answering your call or meeting up at a later time.

Physical Progression: When you first approach, let your hand lightly brush against her fingers. See if she responds, or wraps a finger or two around your hand as you deliver your opener. Great way to screen for attraction off the bat. Second, when you’re sitting and talking (ESPECIALLY in Asia) public displays of affection are not always acceptable. Put a pillow over your lap, or your jacket, and hold her hand underneath it. Massage the pressure point in between the thumb and forefinger lightly while talking.

If you do these things, it is pretty hard to end up in the “friend zone” even if you are not telling her how hot she looks every five minutes. You are subcommunicating that you’re interested in her as more than a friend with the physicality, and don’t forget to tease a bit and be willing to walk away if she gives you attitude or is a jerk. Continue having a great night and she may well come back and talk to you if she thinks she made a mistake by disqualifying you (ie: you’re having fun no matter what…it’s her loss!)

Hope this helps.

Jesse Starlight

Stay Out of the Let’s Just Be Friends Zone – In Asia and Beyond is another post by Dating Coach Starlight

Other Similar Posts Include: Finding Yourself a Chinese Lover – What Not To Do

~ This Just In: Starlight on China Daily TV ~

It has been all of one week since I arrived in Beijing and I’m already famous. Ok, maybe that is a bit of an overstatement, but I’m still reeling from the events of today which culminated in me being filmed for a featurette by China Daily TV!

Jesse Starlight on China Daily TV in Beijing

So for the last 5 days I pulled back from the whirlwind of activity that accompanies four back-to-back Love Systems workshops, each in a different country. I’ve been studying Chinese four hours a day at one of China’s top schools, and getting to know all my new classmates, eating spicy Sichuan food twice a day and generally chilling out.

But the truth is, I was just waiting for the weekend to roll around so I could back out into the sea of people that I love to swim around in. And that is definitely a fitting metaphor for China, where the concept of “personal space” hasn’t exactly taken root yet. Following a couple days of heavy rain, the skies opened up and were crystal clear. Sun shining down on the capital city, and we all headed out to Hou Hai, which is a man made lake in the center of Beijing, surrounded by bars, restaurants and labyrinthine alleyways called Hutongs.

Bounding down narrow alleys in the back of a rickshaw, climbing the bell tower to look out across the city, and taking a boat ride in the lake; it was the perfect release after studying hard all week. Then, as the sun receded behind willow trees and ancient ornamented walls, my mind turned towards girls, beer and adventure.

One of the great things about being a student is the opportunity to leverage The Hub and Spoke Model I wrote about before. Essentially, by cherry picking a good group of guys and girls to go out with, irrespective of whether I’m hitting on any of them, there is built-in social proof and pre-selection. This helps tremendously in reducing approach anxiety and general inspires me to do pull crazy ass stunts to keep things interesting.

Social Proof Helps a Lot to Get Rid of Approach Anxiety

So, we’re sitting on the docks of Hou Hai as the twilight wanes, and I notice two people about 30 feet away with a professional looking camera on a tripod. I wander over to investigate. In fact, it is a camera crew for China Daily TV, one of the state-owned media behemoths in this sprawling country. I’m intrigued…and the anchorwoman is cute.

The following takes place in Chinese…or, to be honest, Chinglish:

“Hey, how’s it going? Looking for a good story?”

“Doing good, thanks, you?”

“Yeah, I’m good. Just chilling with a bunch of classmates” …and I wave over to about 20 people lounging by the lake.

“Oh yeah? What are you guys doing?”

“Well, let’s see, we rode rickshaws through the Hutongs and sang ‘Beijing Huanying Nin’ (2008 Olympic theme song) on the lake, and now…”

“Haha, you’re such a tourist”

“Um, I like to think of myself as a traveler, but anyhow…so, you guys breaking a big story here at Hou Hai? I got one for you; Tall white guy leaves the comforts of America to take his chances in the heart of the Middle Kingdom”

“What’s the angle?”

“That I’m awesome, and I’ll do pretty much anything on camera”

…at this point, one of the cuter girls I was hanging out with comes over and pokes me asking if I’m flirting with another girl. The camerawomen, who we’ll call Red Star, asks if it’s my girlfriend. I just roll my eyes and say, “Oh man, here comes 20 questions, at least roll tape” or something like that.

And we banter on for a while, but I made enough of an impression where Red Star agreed to film us. But a little later on. So I get her number and we break off and she gets back to her regularly scheduled programming, while we take a sunset boat ride on the lake.

Then an hour later or so, I ring her let her know we’re back in the area and ask if they’re free. Green light.

So we meet up in front of the main gate to Hou Hai amidst hundreds of Chinese both young and old kicking around what looks like a cross between a hackey sack and a shuttlecock. Red Star and her cameraman get the gear set up and she switches to “work mode” which I find totally hot:

“OK, heres the deal. We’re going to ditch the study abroad bit and talk about the World Cup game tonight. Be enthusiastic, smile a lot and look at the camera”

Fine with me. Here is a little secret. It doesn’t matter what we’re talking about. The fact that I’m standing in a highly visible area on a Friday night, getting interviewed by China Daily TV is social proof on steroids.

Lights. Camera. Action! There is a mic in my face, a crowd is gathering and I’m talking in mixed Chinese and English about how much I want Brazil to kick Netherlands ass tonight in the game. Then Red Star invites some of my friends into the shot and we all cheer as if we’re watching the game.

Then things get weird. Here is a vignette on “cultural differences” for you. All Chinese TV stations are owned by the state. And they will not broadcast anything other than very happy, smiling faces, excited to be alive and happy to be in China. So we do 30 seconds of filming where we are just cheering and dancing (with no music playing) and now there is about 100 people gathered around us watching with bemused, albeit stoic, looks on their faces.

Red Star studied in America. She speaks perfect English. And it was cool to see a girl that knows what freedom tastes like, but also knows how to play the Chinese media game to a tee.

We wrap up the shoot by inviting some nearby Jordanian Tae Kwon Do fighters into the shot and we’re all cheering for Brazil. I’m front and center holding the mic. Signing off. Aaaaaand, that’s a wrap.

Literally 10 kids rush up and ask to take pictures with me. I feel famous for about 30 seconds. It’s cool.

Then we all exchange contact details and when Red Star and I have a moment of relative isolation I tell her I’d like to get together again and ask if she would like it if I gave her a call. The answer is yes. We hug and give each other a faux kiss on one cheek. I rejoin my friends and we cruise back into the throngs of people walking alongside Hou Hai to grab a beer and laugh about it all.

“This is Jesse Starlight, signing off from Beijing”


Aside from this being pretty damn fun overall, there a couple key takeaways here. Did you catch them? My confidence and generally unaffected attitude when I approached piqued Red Star’s interest enough to give me the time of day. And even though I wasn’t really trying to hit on the friends I was out with, I’d bet 5-to-1 that the girls in the group just formed a very different impression of me than they had when I was studious Starlight all week long. In the end, maybe I’ll get Red Star and the cute chic that came up to us when we were first talking. But the means to that potential end involves putting myself out there with the very-real chance that I’d crash and burn and embarrass myself at anytime. Yes, that totally happens sometimes. But I really don’t care too much, or think about it for more than a couple minutes when it does happen.

Public Service Announcement: Go out. Do something crazy. Make your unborn grandchildren proud of you decades in advance of their arrival. You have nothing to lose, and everything to gain. Oh yeah, and it’s whack that Brazil lost…

Peace from Beijing,

Jesse Starlight

Touchdown in Beijing…and I’m Already Famous: How Confidence, Pre-selection and a Camera Can Up Your Game is another post by Dating Coach Starlight

Love Systems Asian Style – Busting Myths and Delivering the Goods

June 15, 2010 @ 6:03 pm
posted by Starlight

I’m staring headlong in the Peoples Republic of China. Literally. From my hotel on Hong Kong island, I can see Kowloon across Victoria Harbor. Kowloon is the very tip of a peninsula called the New Territories, which became Chinese territory about 10 years ago when Britain gave them back. 50 miles inland from Kowloon is the Peoples Republic of China border.

Tomorrow I cross the harbor, walk through the border, and don’t come back until Autumn. And I couldn’t be more excited!

After two intense bootcamps with Future in Singapore and Hong Kong, my intense lust for Asian women is temporarily satiated. That is, of course, a temporary condition. One which can easily be remedied by a short walk through Lan Kwai Fong district any given night…or The Bund if you’re in Shanghai…or Hou Hai if you’re in Beijing.

I need both hands and most of my toes to count the number of times I’ve heard “The Speech” in the last week alone. It’s as if there is some secret pamphlet that gets circulated to Asian girls mere moments before they don miniskirts and makeup for the first time, instructing them how to tell guys:

“Asian girls just aren’t like that. We need to be taken out and taken care of before we get romantic with a guy. You know, we have a different culture here, and you need to treat us real well before we even think of sleeping with you”

The worst part is, so many guys have accepted this dogma as fact without trying to poke any holes in the argument. Or trying to poke anything else for that matter.

After three Love Systems tours through Asia and helping many many guys over this booby trap (no pun intended), I’m calling “Shenanigans!” Not even three hours after a cute Singaporean girl delivered a particularly eloquent version of The Speech to my man Future…in reference to me hitting on her…did I take her home and disprove the whole faulty premise.

Bragging? Not my style. But someone has got to call a spade a spade. And this Summer. This hot, humid, awesome Summer of 2010. That someone is me!

“Cultural Differences” is the catch-all buzzword for that guys ascribe to whatever limiting beliefs get in the way of their Asiatic romantic interludes. Yes, there are definitely some cultural differences between China and, say, America. But they are more due to the way censorship shapes the way people use technology, then they are to some differing means by which boys and girls become lovers.

•  ”I had fun talking, but I gotta get back to my friends. Let’s stay in touch though!” – Well, she won’t be your new Facebook friend. At least not in mainland China where Facebook is port-blocked.

•  ”Come on back to my place, I gotta show you this awesome new YouTube video!” – Not gonna work here buddy. Same story. Censored.

Ditto that for Twitter, FourSquare, and pretty much anything else where the Chinese thought police can’t exert direct editorial content control.

Sooo, what exactly does that leave? Well, text messages and phones still work last time I checked. And Chinese are all about instant messaging ( in the mainland, but most other IM clients work too).

“But Starlight, Starlight, how can I keep up with your awesome tweets and bad-ass facebook status updates when you go behind the Great Firewall?” – Ah! Good question young padowan. And fortunately I’ve got a solution

Over the coming months I’ll be deep inside the belly of the Dragon. Studying Chinese, making new friends and tinkering with a new business idea. All the while you won’t miss a beat. Why? Because I got some special special secret sauce going on that let’s me access the Internet just like I was back home in the only city with more hot girls per capita then parking meters (San Francisco…obviously!)

So, with no further ado. I hereby kickoff Starlight’s Summer Travelogue: Busting Myths and Delivering the Goods from within The Middle Kingdom!

Let Freedom Ring,

~ Jesse Starlight ~

Love Systems Asian Style – Busting Myths and Delivering the Goods is another post by Dating Coach Starlight. Other similar posts include:

Dispatch From The Middle Kingdom: Yuanfen, Guanxi and the Infinite Skyline of Shanghai

Lifestyle Design: Integrating Your Interests into Your Lifestyle

May 12, 2010 @ 4:21 am
posted by Starlight

Lifestyle Design: Integrating Your Interests into Your Lifestyle
aka: How To Make Your Life Kick Ass

Summer is just about here, and for many, myself included, it is finals week at school. My brain is literally bursting with new ideas from a semester of studying intently and not traveling that much. Next week I board a plane and start Summer 2010 (Yesss!!) and then it’s off to all corners of the globe for Love System’s workshops, visiting friends, and studying Chinese in Beijing. So before the madness begins, I want to get down a concept that I’ve been kicking around for a while.

This is a strategy for minimizing time spent on low-return activities, and enjoying the things you spend your valuable time on as much as possible.

Let’s start by identifying the three distinct areas of your life where you spend around 80% of your time.  Then identify the activities that incorporate at least two of your these areas of focus. Finally, we identify the activities that involve all three areas.

This is the Sweet Spot where you should spend as much time as possible, with the next option being engaging in activities that involve two of the areas. And looking for as many ways as possible to batch, eliminate or delegate the activities that are mundane and administrative in nature, pertaining to just one area of your life.

Let’s use my life as an example:

For me, I spend the vast majority of my time at least one of these areas. I study Chinese and Political Economy at UC Berkeley, I continually start new businesses and consult to others on theirs, and I teach Love Systems all around the world, meeting most of my girlfriends in the process.

Generally, I try to insist that anything I spend over 1-2 hours on incorporates at least two of these areas. Like these:

Academic <-> Professional: Having launched a custom USB flash drive provider that manufactures in China and sells to US customers, I have a real-world sandbox to analyze Political Economy concepts I learn in school…and my Chinese language studies help considerably in building rapport with my Chinese colleagues.

Academic <-> Social/Dating: Since I’m generally interested in Asian girls, and teach Love Systems workshops in SE Asia, my Chinese language skills help win points with the kind of girls I like.

Professional <-> Social/Dating: Love Systems Instructors get a chance to work with very accomplished people from all walks of life. I constantly learn from clients and have been introduced to people one or two degrees of separation away that have helped me professionally. Additionally, some girls that I’ve met by virtue of honing my social skills, have gone on to work with me on various business projects.

Braddock and Mr M coined my favorite word to describe the Sweet Spot, and it is “Supernova!” Which is an explosion of energy that compounds and builds on itself, often times shining so bright that it illuminates an entire galaxy. You should always be orienting towards going “Supernova,” which is the opposite of just meandering through the day and going with the flow. The Sweet Spot is when you find the activities that involve all your interests! When you’re doing these things you are firing on all cylinders, you’re highly motivated and therefore are an active participant because these things add so much value to your life.
And now for a word on Value: Value is subjective. The things that YOU find value in are different from what your neighbor, friend or lover finds value in. And these things change over time. So identifying and keeping track of your interests and passions is an ongoing, dynamic activity in and of itself.

Now, the Sweet Spot!

Given my interests, the Sweet Spot activities involve traveling to Asia to work on Love Systems program, where I meet the kind of girls I like, and can develop my business interests, which overlay with the topics I study. Here’s some current examples:

  • Inviting an investor from UK to meet me in Hong Kong, where we met for the first time in a high-end nightclub where we had bottle service, and proceeding to travel to South China, visit manufacturers and secure his investment…. Then using the experience as the basis for completing a school assignment.
  • Putting together an Asian Business Consulting group at school and making sure to flyer the Asian sororities.
  • Becoming close with my Chinese Economy professor, who introduces me to large sourcing agent in Beijing, where I’m moving for the Summer to study Chinese and develop a new business idea.

These are just some of the most recent examples that popped into my head. When my interests were different, the same idea applied, but the actual activities that gave me the most satisfaction focused on different topics, in different parts of the world.

So, the idea is to get a handle of what exactly it is that you’re interested and passionate about. Then to identify the activities where there is some overlap, and the Sweet Spot where you should try to spend as much time as possible. And finally to minimize or eliminate the activities that fall outside your purview of your interests.

The final point is the focus of many books/articles, namely The Four-Hour Workweek by Tim Ferriss, so I’m not going to go into it too much here. For example, when I have administrative work to do for school or work, I try to “batch” these tasks into a short block of time and give 100% focus to complete them all as fast as possible and be done with it. Another strategy is to deal with automate tasks like paying bills, bookkeeping, travel planning etc.

I could write so much more on this topic. If you guys are interested, I’d consider starting a Lifestyle Design Q&A on the Attraction Forums and answering everyone’s questions for a few weeks.

Either way, let’s toast to a great summer. First summer of the new decade! Clink-clink, cheers!

~ Jesse Starlight ~

Lifestyle Design: Integrating Your Interests into Your Lifestyle is an article by Dating Coach Starlight

How to Kill Approach Anxiety: Do 100 Approaches!

March 20, 2010 @ 5:10 pm
posted by admin

Hey Guys,

So, last weekend on Saturday was probably the clearest day in San Francisco all year. Sunny, warm, not a cloud in the sky. And as if the end of winter and impending arrival of Spring and Summer wasn’t enough, to make for a perfect day of Day Game, we had the St. Patrick’s Day Parade AND Brides of March going on in SF. Brides of March is where around 500 girls, lesbians (and some drag queens) get dressed up like brides and march through SF drinking and getting stoned :)

Anyhow, that’s background. I had a 1-to-1 with a hispanic guy who wanted to accomplish one thing, and one thing only, on our session: Kill Approach Anxiety…Forever.

He told me if he didn’t approach 100 girls today he didn’t feel like he’d ever get enough confidence to approach on his own. Hmm, I thought to myself, did some quick mental math and figured, well, if he approaches around 15 girls/hour for 7 hours that is a little over 100.

Basically, as a Love Systems Instructor, it’s all about giving the client what they want. That’s not just some feel-good corporate line, actually we DO listen to clients and, if it is even remotely feasible, work towards giving them exactly what they want.

So, after a quick primer and some opening exercises (he had taken a bootcamp before, so didn’t need to go over the whole Emotional Progression Model and Triad) we hit Union Square and got to work!

And to make double-sure that we didn’t miss an approach, I whipped out the trusty notepad and made tallys for each set. If he got blown out right away or it didn’t go well, he would come back and say “No, no, don’t count that one!”

And there you have it, 100 approaches…and a reminder for him to do role plays that I would hold up over the girl’s head so he could be reminded to incorporate his interests as a photographer…asking if she would be his model for the final photo shoot for his Isla del Alcatraz photo shoot, ha!

The St. Patty’s Day parade was going off around Noon and people were throwing beads, throwing back shots and throwing candy all over Market St. Basically there was no shortage of people to talk to, including this cute little leprechaun

All in all, he approached 103 girls (that he wanted to count!) – and I gotta give big props to Sergio for coming up from Santa Cruz to help out.

Somewhere around set #28, he came back and I said “Dude, she was hot!” and he goes “Really? I didn’t notice.” And at first methinks, ok he’s being sarcastic. Then the look on his face told me he was serious. So, not to let that happen again, I drew up a little note to hold up so he could know, without a shadow of a doubt, that the girl he was talking to was hot:

The moral of the story, and the reason I have big respect for this client, is that he recognized a problem he wanted to fix and pushed himself to the absolute limit to overcome it. It’s not enough to just read books/posts and go out and approach a couple girls a month expecting to get good. No. You need to go out and Approach, plow as far as you can, get feedback from a professional, and then go do it again, and Again, and AGAIN…that is how to get good!

He we are after set #89 in front of the Love Systems-esque heart in Union Square.

Seriously, approaching 103 girls in one day!? That has got to be a world record of pickup! Get out there and make it happen guys. See ya on the streets.

Game on,


How To Kill Approach Anxiety: Do 100 Approaches! is another post by Dating Coach Starlight

Playboy Mansion – Kandy Masquerade – Today is Your Last Chance!

February 23, 2010 @ 3:30 pm
posted by admin

Hey Guys,

So, if you live in California you probably saw a demonstrably excited email or two about the advanced training event that Future and I are running this Saturday. The Playboy Mansion: Kandy Masquerade Party w/ Future and Starlight is fast approaching, so if you’re interested I suggest you get in touch with Jeremy Lubin TODAY and lock it in: [email protected] or (800)680-0821 ext.110

Here is the original post I put up for the event. Seriously. It doesn’t really get much better than this on planet Earth :)


Hey Guys,

I’ve been thinking a lot about New Years resolutions…hell, new decade resolutions and am filling up a list with everything I want to do in the next 10 years. Of all the things that you’ve done in the last ten years, is there something missing? One secret wish that hasn’t yet been fulfilled?

Well, if the answer is yes, and if that one special event involves naked playmates covered in edible body paint and candy corns, I have good news for you!

Let’s kick off the 2010’s in style at: Kandy Masquerade: An Evening of Mystique and Seduction at the Playboy Mansion, February 27, 2010!

This is one of the most exclusive events at the Playboy Mansion and under normal circumstances you need an invite from a member of the Karma Foundation which can cost up to $2,000 based on demand.

Well guess what, I’ve got some some tickets and they’re burning a hole in my pocket!

Have you seen the reviews from the last Advanced Bootcamp at the Playboy Mansion, lead by none other than Savoy himself? Out of 12 guys on the program a total of 7 went home with playmate-quality girls!! I mean that is just unheard of (and doesn’t include the Instructors ;-)

Here is an excerpt from one of the attendees:

It is 5:21 am PST, I’m tired as shit, the scotch is still seeping from my pours, and I’m happier and prouder than I can ever remember being! Which is why I have to just tell someone what just happened despite my current state. The final text of the weekend just arrived “I had a flocking good time J” she writes… time stamp: 5:23 am PST. A straight up 10, one of the Playboy Playmate recruits from the mansion Sat night, just left my hotel room. She’s f***ing gorgeous and bones like a porn star!

…Finally, and most importantly! STARLIGHT IS A GOD! After the Sunday seminar he gave me a personal debriefing on my whole night as I had some particular questions. His advise led me to text the girl I lost on the bus home and sure enough she wanted to hang out. Starlight gave me some great text game coaching (which I SUCK at) and as a result, my 10 showed up at my hotel and I closed the hottest girl I’ve ever been with! All-in-all, the best weekend of my life!
-H.F. (Full review here)

No doubt that was one hell of a night!

Now imagine that kind of a set up at THE event of the year at the Playboy Mansion. Imagine yourself in the midst of 300+ drop-dead gorgeous models in body paint, open bar and food all night, cameos by movie stars and even Hugh Hefner himself surrounded by 5 blondes like a champ.

Now hold that thought…add in some of the top Dating Coaches in the world working with you, strategizing, winging you in set, generally making it our mission to give you an experience like in the testimonial above. I want nothing short of the best night of 2010!

That is the opportunity I have to offer you…call it an early Christmas present

If you want in, please notice that this is an exclusive group-training event and not a traditional Love Systems bootcamp.

We’ll get together earlier in the day and work together for 4-5 hours to fine-tune your game, work on personalizing stories and material for you and provide some fashion and style consulting to stand-out in the crowd at the Playboy Mansion. Like when I arrived for the Kandy Halloween party as the original International Man of Mystery:

“The Playboy Mansion was UNBELIEVABLE. I have NEVER seen so many 9′s and 10′s in one place before. There were sets all over the place! It was like sarging heaven. Surprisingly enough, almost all of the girls were very approachable and not even a bit bitchy or cold like I would have expected. With all of these amazing instructors at my disposal I wanted to make sure I learned as much as possible from them. I achieved my goal and I’m glad I did this, as I was rewarded with amazing feedback and got to see some of the best instructors in the business at work in the field.”

-S.F. (Full review here)

If you want to come have an experience that will make your future grandchildren jealous, call or write Jeremy to sign-up:

[email protected] or 1-800-680-0821 ext.110

I only have room for a handful of guys and once the tickets are gone…they are gone for good. So to be fair, it’s first-come-first-serve.

Game On!!

Kandy Masquerade: An Evening of Mystique and Seduction at The Playboy Mansion is another post byDating Coach Starlight

Girl Game – Girls Get a Strategy to Meet Mr. Right in San Francisco

February 13, 2010 @ 1:56 pm
posted by admin

Girl Game

So, last weekend Soul, Bonsai and I ran a sold-out Day Game workshop in San Francisco. SF Weekly sent out a camera crew and female reporter to cover the event, which was fun in the sense that sometimes girls would see the photographer’s lens poking out of the bushes while we were in set in Union Square!

Anyhow, after the event ended, over a few drinks, the reporter threw out the idea: “Hey, how about we put up a Twitter alert for 6 girls looking to improve their love lives with a few professional dating coaches?”

Hmm…coach girls on how to approach & open guys? Sounds fun. A whole new storyline for SF Weekly to play with. And the chance to put a lot of brainstorming with Soul and Whim to work.

So we showed up in the Marina at 8p to meet the 6 lucky ladies.

There was a tall blond personal trainer looking to meet potential mates outside of her profession, a twentysomething Asian advertising exec that just loathed being approached by guys…but yearned to meet new people and build connections in neutral territory before even broaching intimacy.

We sat outside under the clear night sky and heat lamps, getting a feel for all of there relationship lives of late. A lot of interesting stuff came up

Turns out there are a lot of girls out there who are frustrated that guys don’t “do what they’re supposed to” when they give invitations to approach like smiling, looking at you or doing a double take.

So we decided to flip the script and have them open guys, riffing on the stereotype:

“Hey, so I know I’m supposed to stand over and smile at you until you come talk to me, but…I thought you looked cool, so I wanted to come say hi”

Guys jaws dropped, a couple thought they were kidding, but only ONE guy-set blew out our chics all night :)

Here is a mindmap that Soul & Whim created to map out Girl Game

Girl Game
Soul and I also got a chance to confirm some of the material that we teach:

  • Female attraction works like a volume knob; it’s not just on/off like a light switch, and needs to be ramped up through a variety of emotions and intrigue.
  • Girls do not get all dolled up just to go dance with their girl friends. They want to meet cool, interesting guys, but generally have come to despise being approached by guys who “just don’t get it” or are “sleezy and weird,” or perhaps worse of all: “guys that are just plain boring”
  • That they are irresistibly (and sometimes unexplainably) attracted to guys that “just don’t give a fuck” or can be jerks sometimes…that aren’t afraid of what other people think. (I think this is because it’s a good counter-balance to female hyper-awareness of relative social value, and there place in the hierarchy)

An important takeaway of mine is summed up like this:

All in all, a fun night out. When the article comes out I’ll post it here. Thanks SF Weekly

Girl Game – Girls Get a Strategy to Meet Mr. Right in San Francisco is a post by Dating Coach Starlight. You can also check out:

College Game 101: The Hub and Spoke Model

Kandy Masquerade: An Evening of Mystique and Seduction at the Playboy Mansion


Starlight Presents: College Game 101 – The Hub & Spoke Model

January 13, 2010 @ 11:34 am
posted by admin

When it comes to having an active sex life at college there are a few basic principles that will put you ahead of the pack straight away. The typical college hookup is generally characterized as showing up at a frat house with a twelve pack and a beer bong. Yes. That will get you laid. But let’s take a look at a more strategic approach that will also improve your social life and not necessarily require a hangover every time you want to hook up.

The Hub and Spoke Model

The Hub: Your first goal is to become the social connector for your group of friends. This means proactively organizing events and making introductions without having any readily apparent underlying agenda. Examples are:

  • Dinner party at your place
  • Pre-game at your apartment (before ball games or going out)
  • Study group location
  • Pajama party for your friends (or fraternity)
  • Theme parties, such as engaging the floor of your apartment or dorm to have everyone open their rooms for a couple hours and each room prepares something to share with the others (anything from Jager-bombs to banana bread).
  • Color-coded jello shot Twister party

Any of the above done once or twice a month will make your place the social “hub” and you’ll know you’re on the right path if it’s your name on the tip of people’s tongue come Monday morning:

“What did you do last weekend”

“Oh, we pre-gamed at your name’s place and then went out downtown”

Ok, so now you are a social connector and encourage people to bring their friends when you have events or meet-ups at your pad. Your relative social value is high when you’re the host, and you’re meeting people from a position of strength when they’re invited (or brought to) your house. There is no real need to “run game” in your own house if everyone is talkative and having a good time.

The Right Way to Throw a Theme Party

The Spokes: Given all the above, you want to leverage your efforts to have a continual stream of people (read: girls) coming through your place. Say you just had a dinner party where everyone brings an ingredient and you make up a recipe on the spot. Fun. Now you’re well fed, it’s time to go out together.

When you are out, be it a college bar or frat party, you want to capitalize on the emotional momentum created by spending time together at your place before hand. This is the time to start doing cold approach. Some of the best nights I’ve had revolved around having 1-2 hours of social time with friends and new acquaintances at my place then going out together and being a cold approach ninja. This works because:

  • You are already in a social, talkative headspace
  • The conversation and jokes that started at your place carry over to a public venue and create awesome social proof.
  • Those conversation threads and jokes can easily be converted to opinion openers to rope others into your conversation.
  • You can cold approach with ease, knowing that even in a worst-case scenario blowout your group of friends that thinks highly of you is right there.

When you use the Hub and Spoke model, it’s not uncommon for girls to ask to meet you. Think of the impression it gives off when your group arrives at a venue laughing and joking with each other. Then when you approach others and introduce them around all your friends say something like “Yeah we just had an awesome dinner party at his house, I never knew you could make a one-pot special out of potatoes, cranberries, and candied walnuts.”

Managing End-of-Night Logistics:

The Hub is your place, and the events that you initiate that take place there. The Spokes are the new people you meet through these events, both the ones that come to your place with friends, and the ones that you cold approach out at a venue and bring to your Hub.

You’re creating a situation wherein you are the social connector and anyone that comes in contact with your group will effortlessly get a very positive impression of you. This hits one of the most powerful attractions switches “Pre-Selection” like a jackhammer.

At this point you just need to manage logistics and have a reason to head back to your place with one or two people after you’ve gone out. This can easily flow from the events earlier in the evening:

“You gotta come check out the aftermath of color-coded jello shot Twister, there are red, green, blue and yellow hand and foot prints all over the living room!”

“Getting hungry? There are some killer leftovers from our surprise one-pot special dinner party…you wouldn’t believe what happens when celery, brown sugar and peanut butter fight to the death in a simmering wok”

Concluding Motivational Speech:

College is a unique time in life when trying new things is the norm. Being in a new city, sometimes out from under the parental umbrella for the first time, is the perfect pretext for meeting new people and escalating towards intimacy rather quickly.

Be the person who is social, fun and most of all who connects people with one another. Do not waste the golden opportunity of college with your nose in a textbook on a Friday night. There is plenty of time for that Sunday through Thursday. Make it happen. Game on!

~ Starlight ~

College Game 101 – The Hub & Spoke Model is another post by Dating Coach Starlight